Calling All Makeup Lovers!
Oh haaaaay gurrrl, let me introduce to you So Choix (pronounced “shwaa”) which means choice in French. This company is giving you the choice to sample your favorite makeup products all from home!! Their goal is to combine the best parts of the in-store experience with online shopping.
So Choix is redefining the physical beauty counter experience by letting you touch and try beauty products in your own home, without ever leaving it! The future of retail is online – and we are the FIRST online beauty counter – where beauty shoppers can touch and try beauty products at home, online!
How to “So Choix”:
- The cool part is you don’t have to become a subscriber – YOU have the option to choose ANY samples “a la carte” for $5 each. If you love the product you just tried, that $5 turns into store credit towards the product you sampled.
- But there are more perks to becoming a subscriber! For $15 a month, you have the option of choosing the 5 products you want to sample every month and you’ll also get a $5 store credit every month towards products. If you don’t use the credits for any particular month, don’t you worry……they add up over time!
Here’s what I requested in my first So Choix box:
“So Choix is like nothing you’ve experienced online – we’re evolving the beauty counter! Our professional So Choix Cosmetic Consultants measure out the perfect sized sample from the full size product, and beautifully package each sample in a new and unused sample container. You’ll get a generous sample for approximately one “regular” use (but all our customers say the samples last a lot longer!”
Kevyn Aucoin The Sensual Skin Enhancer Loveeee this product. It’s a little on the pricey side ($48 full size) for a small container, but let me tell you, a little of this product goes a LONG way. It’s very thick so you only need a tiny dab in order to create a non-cakey look. You must find the routine that works best for you. Moisturizer, primer, damp beauty blender and blend away! I’m definitely happy I sampled this product and would certainly recommend trying it! Marc Jacobs Beauty Glow Stick Glistening illuminator I dig this product a lot. Super natural finish, leaves skin feeling soft and dewy without looking greasy. Giving off the perfect amount of visible highlight, mimicking natural high cheek bones that we all crave. ($42)
Tom Ford Traceless Stick Foundation I like this foundation, but I can’t say I love it. I’d give the texture five stars, it’s super smooth and seems to blend well. On another hand, I’m not too fond of the sheer coverage. The color I sampled was a shade too light for my skin tone (Bisque T F) but I’m certainly not against trying the next shade up! ($80)
Givenchy Ombre Couture Cream Eyeshadow Cream eyeshadow, you either love it or hate it. To be honest, I always hated it until I sampled this one! The texture is smooth, it’s easy to blend and creates a beautiful shimmer finish that takes you from day to night no problemo. I also like how you can wear this eye shadow alone or under another color. It’s non-drying, highly pigmented, and doesn’t crease!!! A definite recommendation! ($26)
Givenchy Noir Couture 4 in 1 Mascara ($33) I wish I could give this guy a better review, but the shape and size of the sample container makes it difficult for the spiral brush to fully dip into the product at the bottom. Therefore making it difficult to glide on evenly. But if you guys were looking for a solid mascara: Too Faced Better Than Sex ….thick mascara…no clumps…longwear and the volume….Ohhh My Goddd. Often times people ask me if I’m wearing fake lashes after applying it and hey, that’s a win in my book!
We want to give you an easy, risk-free, and hassle free way of shopping for beauty…we want to help you make thoughtful decisions about your beauty look, your beauty routine, and help you discover who you are, without pressure! This is beauty on your terms.
What are you guys using for makeup products right now? Do you agree or disagree with my reviews? Leave me a little note in the comments section!!
Shop these products at SoChoix.com or by clicking the products below!